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Digital Marketer

Use online and social media platforms to design, build and implement campaigns and drive customer sales.

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Course Level

Level 3

Course Duration

Typically 13-15 months

Location

Nationwide

Awarding body

BCS

Whats involved.

Course Overview

Our Level 3 Digital Marketer Apprenticeship is designed to equip your employee with the fundamentals of Digital Marketing, giving your business the foundations for growth. The apprenticeship will cover topics allowing them to help your business identify areas for growth, increase your visibility in front of your target market and generate quality leads. Topics covered include: social media marketing, branding, market segmentation and marketing strategy. We have worked with employers to develop this Apprenticeship, giving you the skills and knowledge your business, and sector, requires to flourish.

On completion of the programme, your employee will be awarded with a BCS Level 3 Digital Marketer Apprenticeship, allowing them to join as an Affiliate (Professional) member of the CIM (Chartered Institute of Marketing) and/or Associate membership of the BCS (British Computer Society).

Your employee will also receive a Google Analytics IQ qualification. This shows their proficiency with Google Analytics giving your business insight into which parts of your marketing activity is working, and which need improving.

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Whats involved.

What will you learn?

Module 1

Principles of Coding

This module covers the range of concepts, approaches, and techniques that are applicable to Principles of Coding for which Apprentices are required to demonstrate their knowledge and understanding.

Module 2

Marketing Principles

This module covers the range of concepts, approaches and techniques that are applicable to Marketing Business Principles, for which Apprentices are required to demonstrate their knowledge and understanding.

Module 3

Digital Marketing Business Principles

This module covers the range of concepts, approaches and techniques that are applicable to Marketing Business Principles, for which Apprentices are required to demonstrate their knowledge and understanding.

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Where next?

Progression opportunities

All of the courses we offer at GBS Apprenticeships are aimed to help progress your continuous professional development.

This qualification will prepare you for employment as a Digital Marketer. Upon completion of this apprenticeship, you may consider higher apprenticeships or additional professional qualifications and training.

You may also want to progress onto a Level 4 Digital Community Manager Apprenticeship.

What now?

Can I apply for this course?

The entry requirement for this apprenticeship will be decided by each employer, but may typically be five GCSEs at Grade C or higher.

Some of the requirements may be:

  • Typically have five GCSEs at Grade C or higher.
  • Have been a resident in the UK/ Level 5 EEA/EU for the last 3 years.
  • Have Level 2 English and Maths or equivalent.
  • Be able to meet the programme modules through their job role.

Employers

How apprenticeships work for Employers?

From the outset, we communicate with you to find out exactly what your organizational requirements are, then find the best fit for the business and an individual who will bring value to the role instantly.

1

We want to engage with you

We will meet you in the first instance to find out exactly what your business needs from an apprentice, whilst ensuring that you have all the information you need from the outset.

2

Free recruitment

We will source high quality candidates that not only meet your organizational needs, but have the best personality fit and abilities to contribute to your office dynamics.

3

Ongoing support

Not only will we induct the apprentice, but we will offer ongoing support to both your business and the learner. We hold regular one-to-one sessions with our apprentices to ensure they are on the right track.

4

Delivery is important

We are versatile in our approach to teaching as we know every business has different needs, so we offer both academy-style support on a weekly basis, as well as distance-learning in the form of webinars.

Register your Interest

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